Sunday, March 22, 2009

Seth Godin

I was watching an interview with Seth Godin in which he said many things that "resonated in me."
Towards the end of the interview he was asked about why he didn't participate in things like "my space" and "twitter".
It wasn't a condescending look at either of these two phenomenons. It was more of how he focuses on his usage of time and chooses what is best for him.
The "why" boiled down to that fact that it would take him a great amount of effort and time to learn and/or participate in something that would take away from his time doing what he is really good at and enjoys doing. Doing those things also decrease the amount of little time left for what he wants to do.
He said, "I picked my thing and I'm good at that. I enjoy being good at that."
If I chose to spend my time in those other ways then,
"I am a wandering generality instead of a meaningful specific."
These words got to me,
"Be a meaningful specific..."
I liked the sound of that.

Some quotes by Seth Godin (a bestselling author, entrepreneur and agent of change):
"How Dare You?How can you squander even one more day not taking advantage of the greatest shifts of our generation? How dare you settle for less when the world has made it so easy for you to be remarkable? "
Seth Godin
Source: small is the new big

"There's a myth that all you need to do is outline your vision and prove it's right—then, quite suddenly, people will line up and support you.
In fact, the opposite is true. Remarkable visions and genuine insight are always met with resistance. And when you start to make progress, your efforts are met with even more resistance. Products, services, career paths... whatever it is, the forces for mediocrity will align to stop you, forgiving no errors and never backing down until it's over.
If it were any other way, it would be easy. And if it were any other way, everyone would do it and your work would ultimately be devalued. The yin and yang are clear: without people pushing against your quest to do something worth talking about, it's unlikely it would be worth the journey.

Seth Godin Source: The Forces of Mediocrity:

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